Brooklyn Brewery, nestled in the heart of the vibrant Williamsburg neighborhood in Brooklyn, New York, is a must-visit destination for beer enthusiasts and casual tourists alike. With its rich history, innovative brews, and inviting atmosphere, this iconic brewery offers a unique glimpse into the world of craft beer.
The story of Brooklyn Brewery began in 1987 when Steve Hindy and Tom Potter decided to leave their respective careers and embark on a journey to create a brewery that would eventually become a staple in the craft beer industry. Hindy, who had learned the art of brewing during his six-year stay in the Middle East, teamed up with Potter, his downstairs neighbor in Park Slope, Brooklyn. Together, they laid the foundation for what would become one of the most renowned breweries in the United States.
To establish a distinctive identity for their brewery, Hindy and Potter enlisted the help of renowned graphic designer Milton Glaser, famous for creating the iconic I Love New York logo. Glaser's design for Brooklyn Brewery's logo became a symbol of the brand's unique character and commitment to quality.
Initially, Brooklyn Brewery's beer was produced under contract by the Matt Brewing Company, and Hindy and Potter personally distributed their brews to bars and retailers throughout New York City. However, in 1996, they took a significant step forward by purchasing an old matzo factory in Williamsburg and transforming it into their own brewing facility. This move allowed them to have greater control over their production and expand their offerings.
Despite their success, the brewery faced challenges in finding a suitable location within New York City to further expand their operations. However, the economic recession of 2008 provided an unexpected opportunity. Brooklyn Brewery seized the moment and embarked on a $6.5 million expansion of their Williamsburg facility in 2009, ensuring they could continue to meet the growing demand for their craft beers.
Scavenger hunts in New York City
Discover New York City with the digital Scavenger Hunt from myCityHunt! Solve puzzles, master team tasks and explore New York City with your team!
ToursSince 1994, Garrett Oliver has been the master brewer at Brooklyn Brewery. With his extensive experience and passion for brewing, Oliver has played a pivotal role in shaping the brewery's reputation for excellence. He previously worked as a brewer at Manhattan Brewing Company and has authored the acclaimed book The Brewmaster's Table: Discovering the Pleasures of Real Beer with Real Food. Oliver's expertise and dedication have earned him a place as a judge at the Great American Beer Festival for over a decade.
Visitors to Brooklyn Brewery are in for a treat as they step into the historic building that houses the brewery. The welcoming atmosphere and rustic charm of the brewery create an inviting space for beer lovers to explore. Guided tours are available, offering insights into the brewing process and the history of the brewery. The knowledgeable guides provide a behind-the-scenes look at how the brewery's signature beers are crafted, from the selection of ingredients to the brewing and fermentation processes.
One of the highlights of the tour is the tasting room, where visitors can sample a variety of Brooklyn Brewery's finest brews. From the flagship Brooklyn Lager to seasonal favorites like the Black Chocolate Stout and the refreshing Brooklyn Summer Ale, there is something to suit every palate. The brewery also offers limited-edition and experimental beers, providing a constantly evolving selection for adventurous beer enthusiasts.
Brooklyn Brewery boasts an impressive lineup of beers available year-round. The Brooklyn Lager, an American Amber Lager with a perfect balance of malt sweetness and hop bitterness, is a standout favorite. Other popular offerings include the Brooklyn Brown Ale, the East India Pale Ale, and the Brooklyn Pilsner. Each beer is crafted with care and precision, showcasing the brewery's commitment to quality and innovation.
In addition to their core lineup, Brooklyn Brewery produces a range of seasonal and limited-edition beers. The Black Chocolate Stout, a rich and robust winter brew, is a must-try for stout lovers. During the summer months, the Brooklyn Summer Ale provides a crisp and refreshing option, perfect for enjoying on a warm day. The brewery's dedication to creativity and experimentation ensures that there is always something new and exciting to discover.
Brooklyn Brewery's founders, Steve Hindy and Tom Potter, have also shared their knowledge and experiences in their book Beer School: Bottling Success at the Brooklyn Brewery. Published in 2005, the book serves as a guide to entrepreneurship and brewing, offering valuable insights into the challenges and triumphs of building a successful brewery. Beer School covers topics such as marketing, advertising, and the art of brewing, making it a valuable resource for aspiring brewers and business owners.
Brooklyn Brewery's influence extends beyond its own walls. The brewery has been recognized for its contributions to the craft beer industry and has received numerous accolades. In 2012, Esquire magazine named Brooklyn Lager one of the Best Canned Beers to Drink Now, further cementing the brewery's reputation for excellence.
In conclusion, Brooklyn Brewery is more than just a place to enjoy a great beer; it is a testament to the passion, creativity, and perseverance of its founders and team. With its rich history, innovative brews, and welcoming atmosphere, it is a must-visit destination for anyone seeking to experience the best of Brooklyn's craft beer scene. Whether you're a seasoned beer aficionado or a casual visitor, Brooklyn Brewery offers an unforgettable journey into the world of craft brewing.
Get your Tickets now!
With myCityHunt you can discover thousands of cities around the world in exciting scavenger hunts, treasure hunts and escape games!
myCityHunt vouchers are the perfect gift for many occasions! Surprise your friends and family with this extraordinary event gift. myCityHunt gift vouchers are valid for 2 years from the date of purchase and can be used within this period for a freely selectable city and tour from the myCityHunt portfolio.
Buy Gift Vouchers